Big Ideas.
Small Details.
Bold Results.

  • A brand is so much more than a logo—it’s how people feel when they see, hear, and interact with you. I create bold, memorable identities that don’t just capture who you are now, but are built to grow and adapt as your business evolves. From the first spark of an idea to an identity designed to grow with you and stay relevant as the world around you changes, I’ll help craft visuals that connect, resonate, and make an impact.

    • Brand Design

    • Logos & Identity Systems

    • Brand Naming & Strategy

    • Brand Style Guides

    • Art Direction

  • Good packaging does two things: grabs attention and respects the planet. I design packaging that stands out on the shelf and considers the impact it leaves behind. Thoughtful materials, sustainable choices, and design that doesn’t just look good, it does good

  • Your brand, out in the wild. Whether it’s a shopfront, event setup, or wayfinding, I design signage that makes an impact and helps people find their way.

  • Data doesn’t have to be dull. I take complex information and turn it into something clear, engaging, and easy to digest, so your audience actually wants to read it.

  • From social posts to web visuals, I create digital content that stops the scroll, cuts through the noise, and makes people pay attention.

  • Custom illustrations add that final flourish—the garnish that makes your brand instantly recognisable. Whether it’s for packaging, websites, or something unexpected, they grab attention, tell a story, and bring a little extra personality to the mix.

  • A strong deck does the heavy lifting, so you don’t have to. I design presentations that look sharp, flow seamlessly, and do justice to your ideas—so you can focus on delivering, not fixing slide layouts at midnight.

  • A good report shouldn’t feel like a chore to read, or to put together. I design reports that are clear, engaging, and easy to navigate, so your data tells a story instead of gathering dust in a PDF.

SERVICES

How we can work together

More than just good looks

I don’t do generic or beige. I design with heart and soul, crafting visuals that tell your story, build trust, and spark real connections. The kind of design that grabs attention, feels right, and reminds people there’s a person, not a machine, behind it all.

Collaboration makes it better

You know your business. I know how to bring it to life visually. Together, we’ll create something that not only looks brilliant but feels right, and actually works.

Clear, simple & no BS

Creative work shouldn’t feel like decoding a tax return. I make the creative process straightforward — no jargon, no mystery, zero stress. You’ll know what’s happening, when, and why, every step of the way.

“Sarah is a joy to work with—creative, speedy, and thorough. She’s one of our most trusted go-to creatives for digital, print, and experiential briefs. Sarah’s helped us define and roll out our updated brand identity, always pushing the creative while staying audience-focused. You’d be lucky to work with her!”

— Natalie Cahillane
Head of Creative at Art Fund

Got an idea? Let’s make it happen.

I’d love to hear from you.